Pet Care Retail Industry Analysis
netRivals provides a detailed pet care retail industry analysis by tracking global prices, stock availability and promotions of millions of products in the market.
Monitoring top pet care brands
netRivals Big Data collects information on price, stock and promotions state of products to generate an accurate pet care retail industry analysis on the two major product categories for this industry: pet food and pet accessories or supplies.
Most relevant brands change across different markets. In the case of Europe, best-selling brands include: Purina, Cesar, Pedigree, Butchers, Royal Canin, Eukanuba, Hill’s and Acana, among others. On the other hand, in the United States the market is mainly dominated by five leading sellers that get approximately 70% of the sales in this sector: Nestlé, Mars, Big Heart, Colgate and Blue Buffalo.
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Pet care sector at glance
In spite of existing product availability for pets such as ornamental fish, reptiles and small mammals, in Europe the greater sales value comes from the cat and dog food categories when compared to other pet food and accessory products.
Europe is one of the biggest markets for this industry, with leading countries like Spain and Italy, with a greater operations volume, and the United Kingdom, with a higher value in sales. Detecting price fluctuations in products across subcategories, sellers and countries becomes critical for the state of competitiveness and that is when netRivals comes into action.