{"id":46673,"date":"2021-01-05T09:51:16","date_gmt":"2021-01-05T09:51:16","guid":{"rendered":"https:\/\/www.netrivals.com\/ressources\/histoires-de-reussite\/lhistoire-a-succes-de-turnbull\/"},"modified":"2022-07-21T07:35:29","modified_gmt":"2022-07-21T07:35:29","slug":"lhistoire-a-succes-de-turnbull","status":"publish","type":"page","link":"https:\/\/www.netrivals.com\/fr\/ressources\/histoires-de-reussite\/lhistoire-a-succes-de-turnbull\/","title":{"rendered":"L’histoire \u00e0 succ\u00e8s de Turnbull"},"content":{"rendered":"\t\t
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\n\t\t\tHistoire D'un Succ\u00e8s<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Comment Turnbull
\nutilise l'intelligence
\ndes prix pour atteindre
\nses KPI<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u00c0 propos de Turnbull<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Turnbull fournit le commerce et le grand public depuis 1895. C\u2019est le plus grand marchand de mat\u00e9riaux de construction ind\u00e9pendant des comt\u00e9s du Lincolnshire et du Nottinghamshire au Royaume-Uni, avec huit succursales stockant une large gamme de mat\u00e9riaux de construction de qualit\u00e9, de produits pour l\u2019am\u00e9nagement des jardins et la r\u00e9novation des maisons.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Comment Turnbull am\u00e9liore
\nsa strat\u00e9gie chaque jour<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Le catalogue de la soci\u00e9t\u00e9 comprend tout, des cuisines et salles de bains aux produits de menuiserie, de plomberie et de chauffage. Elle propose une large gamme de mat\u00e9riaux pour le pavage et les all\u00e9es, ainsi que des abris de jardin, des meubles de jardin et des b\u00e2timents de jardin d\u00e9coratifs.<\/p>

Turnbull op\u00e8re au Royaume-Uni par le biais de canaux en ligne et hors ligne et son catalogue actuel comprend 2 000 produits \u2013 m\u00eame si ce nombre va continuer \u00e0 augmenter \u2013 et 6 marques auxquelles il faut ajouter 20 autres \u00e0 venir.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    L'entreprise vend des marques britanniques qui offrent un excellent rapport qualit\u00e9-prix et garantissent des normes \u00e9lev\u00e9es d'assurance qualit\u00e9 et de durabilit\u00e9 dans le secteur. epuis plus de 20 ans, elle fournit des gammes de pav\u00e9s des principaux fabricants d'am\u00e9nagement paysager marshalls et stonemarket.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Le Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Nous avons d\u00fb fixer tous nos prix manuellement alors que notre catalogue ne cessait de s\u2019\u00e9toffer, ce qui, bien s\u00fbr, a constitu\u00e9 un v\u00e9ritable d\u00e9fi pour nous. En outre, nos concurrents avaient commenc\u00e9 \u00e0 augmenter la fr\u00e9quence \u00e0 laquelle ils modifiaient leurs prix et cela a rendu la situation encore plus compliqu\u00e9e pour nous. Cette gestion quotidienne des prix \u00e9tait une charge de temps pour notre \u00e9quipe et nous avons commenc\u00e9 \u00e0 nous demander s\u2019il y avait un moyen automatis\u00e9 d\u2019effectuer ce genre de t\u00e2che.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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    La Solution<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Nous avons d\u00e9cid\u00e9 de commencer \u00e0 utiliser un logiciel d\u2019intelligence des prix pour de nombreuses raisons. Nous avions besoin d\u2019obtenir une visualisation automatis\u00e9e de nos donn\u00e9es et d\u2019obtenir une performance plus efficace en comparant notre position \u00e0 celle de nos concurrents. \u00c0 cet \u00e9gard, le syst\u00e8me d\u2019information sur les prix de netRivals nous fournit des donn\u00e9es et des informations tr\u00e8s pr\u00e9cieuses sur l\u2019\u00e9volution des prix de nos concurrents, qui nous permettent de prendre des d\u00e9cisions en mati\u00e8re de prix afin de nous aider \u00e0 atteindre nos ICP et nos objectifs.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    Les R\u00e9sultats<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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    \n\t\t\t\tDeepika Bajaj
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    \n\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    Histoire D’un Succ\u00e8s Comment Turnbull utilise l’intelligence des prix pour atteindre ses KPI \u00c0 propos de Turnbull Turnbull fournit le commerce et le grand public depuis 1895. C\u2019est le plus grand marchand de mat\u00e9riaux de construction ind\u00e9pendant des comt\u00e9s du Lincolnshire et du Nottinghamshire au Royaume-Uni, avec huit succursales stockant une large gamme de mat\u00e9riaux […]<\/p>\n","protected":false},"author":1,"featured_media":71886,"parent":46650,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","kt_blocks_editor_width":""},"yoast_head":"\nL'histoire \u00e0 succ\u00e8s de Turnbull - Netrivals<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.netrivals.com\/fr\/resources\/case-studies\/how-turnbull-uses-price-intelligence-to-achieve-their-kpis\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L'histoire \u00e0 succ\u00e8s de Turnbull - Netrivals\" \/>\n<meta property=\"og:description\" content=\"Histoire D’un Succ\u00e8s Comment Turnbull utilise l’intelligence des prix pour atteindre ses KPI \u00c0 propos de Turnbull Turnbull fournit le commerce et le grand public depuis 1895. 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