Toys and Games Retail Industry Analysis
netRivals provides an inclusive toys and games retail industry analysis by tracking global prices, stock and promotions of millions of products in the market.
Monitoring top toys and games brands
Toys make a global, billion-dollar industry dominated by five main players: Mattel, Namco Bandai, Lego, Hasbro and Jakks Pacific. Video games, on the other hand, are represented by leaders in the industry: Sony, Microsoft and Nintendo. netRivals monitors available data on these and other brands to come up with a thorough toys and games retail industry analysis.
We track the prices of products in this industry for the following categories: action figures, arts and crafts, baby and toddler toys, building sets, dolls, electronic toys, fancy dresses and pretend play, games, grown-up toys, hobbies, learning and education, jigsaws and puzzles, movie toys, party supplies, soft toys, sports and outdoor toys, video games and gaming accessories.
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Toys and games sector at glance
The toy industry’s annual total economic impact is around the 80 billion dollars only in the U.S, a fact that makes it one of the most profitable and important markets for toys and games companies.
In the last years, online sales for toys or games in this country have remarkably increased reaching up to 44 million consumers. This has changed the shopping landscape, making it critical for businesses in this industry to obtain an accurate view of the market. netRivals responds to this necessity by providing comprehensive data on price moves, stock availability and promotions across different categories in thousands of online stores.