If you are running an e-commerce store, it is crucial to make an Amazon price comparison. There is no doubt that this commerce giant is currently one of the most successful digital companies in the world, as its presence has broadened worldwide, and its continuously-upward growth seems unstoppable. In 2017, Amazon shipped over 5 billion

If you own an e-commerce store and you are thinking of making comparative market analysis, it means that, given the current situation of electronic commerce, you have already noticed the trending urgency that is using price comparison sites. In the past years, the number of buyers on the internet has notably increased. According to Eurostat,

Both e-commerce store’s owners and brands can take benefit out of price tracking tools. The usage of online monitoring tools is critical when it comes to make more efficient decisions and implement a much proper marketing strategy. On the one hand, retailers can work with online price monitoring tools to compare certain products’ prices and

Product market research will be useful if yoy want to improve your company’s marketing strategy, basing your decisions on the collection and analysis of relevant data to your business. By having the right information, you get more chances of making decisions that have a more positive impact in your daily performance. Nevertheless, such a product

A price searcher is a useful price monitoring tool that shows you the different prices a particular product has in several e-commerce stores at a specific time. Nevertheless, is a tracking price tool really worth it? Honestly, there is the possibility to make a research of products’ prices manually, but the ability to detect changes

 What do you have to take into consideration when trying to develop an effective online price optimization? It is not the same selling products virtually than selling them physically; that is why it is essential to have a sharp knowledge of these differences so that you can develop a strong pricing strategy. What is your vertical

In terms of e-commerce business, most sectors work under harsh competitiveness, where the small digital stores fight to attract the attention of users and lead them to buy in their websites in the end. A powerful tool that will help you gain more traffic and offer more competitive prices is a price comparator. Why should

Do you know which data is actually useful for you to offer more competitive prices in your digital store? Competitor analysis tools give you reliable data that will help you improve your e-commerce store pricing strategy and increase your conversion rate. The more accurate the data, the better Given the current harsh competitiveness among digital

Everyone who has a digital store goes once in a while to their competitors’ to make a product price comparison, is it not right? The thing is that comparing store prices provides us with a global point of view of the current market situation: what the top-selling products are, which are not, what the average

Brands and online retailers have two distinct contexts, although the current competitive scenario and the strategic evolution of online sales have had a direct impact on both. Retailers, on the one hand, are continually looking for ways to improve their conversions, while brands are largely concerned with product positioning and consumer perception. This last point